Table 4 Description of research methodologies
| Â | Discussion topics | Rapid polls | Surveys | Live chat | Participant panel |
|---|---|---|---|---|---|
Description | Open-ended questions posed to entire community that members can respond to asynchronously | Single question survey posed to the entire community | 10–15 question survey sent to all members’ email addresses | 1–2 h synchronous discussion with invited members led by a HealthiVibe moderator | Week-long, asynchronous event where one discussion topic is posed daily to invited members in a dedicated page |
Use | Generates discussion and builds community | Quick data generation | Standardized data generation | In-depth insights from a smaller group of members in real-time | In-depth insights from a smaller group of targeted members |
Frequency | Weekly | Every other month | Every other month | Ad hoc | Ad hoc |
Qualitative or quantitative | Qualitative | Quantitative | Quantitative | Qualitative | Qualitative |